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aanleverspecificaties

Adfactor and our publishers are very very flexible. Please do not hesitate to contact us for alternative options. Please submit your creative two working days in advance of the campaign starting date. Traffic e-mail: .(JavaScript moet ingeschakeld zijn om dit e-mail adres te bekijken).

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general accepted file formats


  • Animated or static gif
  • JPG image file
  • Adobe Flash*
  • 3rd party tags: may contain HTML, Flash, gif and simple JavaScript

size and maximum weight


  • Billboard/masthead: 970x250 pixels, max 50 Kb
  • Skyscraper: 120x600 pixels, max 50 Kb
  • Rectangle: 336x280 pixels (9292ov.nl: 300x250 pixels), max 50 Kb
  • Leaderboard: 728x90 pixels, max 50 Kb
  • Halfpage ad: 336x560, 336x600, 300x500 or 300x600 pixels, max 100 Kb
  • Floatable/layer ad: See below, max 50 Kb
  • Expandable ad: See below, max 50 Kb
  • Sponsored header: See below, max 50 Kb

flash: clickTag and sound


  • The creative contains a clickTag action
  • The clickTag action is always placed in a button in the top layer of the flash creative
  • The button action looks like this:


    • actionscript 2:

    on(release) {
    getURL(_root.clickTag, "_blank");
    }

    actionscript 3:

    Link_1.addEventListener(
    MouseEvent.MOUSE_UP,
    function(event: MouseEvent): void {
    var sURL1: String;
    if ((sURL1 = root.loaderInfo.parameters.clickTag)) {
    void ExternalInterface.call('open', sURL1, '_blank');
    }
    }
    );


  • User initiated sound on/off (on click only)
  • Please provide target URL separately
  • In case you want to use multiple URL's please ask us how
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advertorial, sponsored topic & blogads


  • High quality visual that we can use as an image in the blogpost (note: this is NOT an advertisement with a copy and violators in it, but preferrably an attractive nice photo, or a packshot, logo) (minimum width of 800 pixels)
  • 500 characters copy, campaign briefing or press release
  • Main objective of the blogsposts, for instance: traffic / awareness / videoplays / social share
  • Our bloggers will re-write the posting based on your copy, which we will submit for final OK
  • 1x1 tracking pixel and clickcommand
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headline voetbalzone


  • A text of 75 characters
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floatable/layer ad


  • Autoclose after max. 10 seconds
  • Close button in the topright corner of the animation with a minimum size of 15x50 pixels
  • Layer size maximum 450x450
  • Layer will be launched from either a rectangle or skyscraper ad position (differs for each site)
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expandable


  • An expandable ad is user initiated
  • The expandable has a close button
  • Closes on mouse-out and close action
  • Sound on/off is user initiated
  • The expandable part is an extension of the ad: 120x600 will expand to a maximum size 360x600 and the 728x90 will expand to a maximum size 728x450. In case of a expandable header it's twice the header height.
  • Expandable rectangle 336x280 will expand to 336x560, either horizontally or vertically
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floorad


  • Maximum height of 150 pixels, expanded part max. 400 pixels
  • Only expand on mouse-over and should collapse on mouse-out.
  • Close button with a minimum size of 15x50 pixels
  • Sound on/off is user initiated
  • Maximum weight of the swf or jpeg file is 100 kb
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adstamp


See working example. There are 2 options to create the Adstamp: Option 1: Files hosted by Adfactor:
  • Click here to download the design templates
  • In the zip file you will find 2 flash templates for the Adstamp, 1 x auto-expanded file and 1 x collapsed file, in frame 1 of the bottom layer of the .fla file you will find an explanation how to edit the fla file to build your creative.
  • The auto-expanded Adstamp will close on click, do not forget the open/close button
  • The collapsed Adstamp will expand and collapse user initiated on click (see template), do not forget the open/close button
  • In the zip file you will also find the javascript template which we use to serve the Adstamp. This is provided for testing purposes.
  • Put the path to your creative after "var swf =" to test your creative with the Adstamp script.
  • When collapsed, the adstamp is 970x86 pixels, when expanded it's 970x418 pixels in size. (see template for more details)
  • Please submit 3 SWF's (auto-expanded Adstamp, collapsed Adstamp and 336x560) tower with a tracking pixel and a click command.
Option 2: Files hosted by Adrime:
  • Adrime will provide design templates for the Adstamp. Click here to download the Adrime design template.
  • Please contact Adrime for more details.
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interstitial


  • The interstitial creative is maximum 650x450 pixels.
  • Can be delivered as a gif, png or jpeg file (max 50 Kb filesize).
  • Or, an swf file with an animation of maximum 15 seconde (max 100Kb in filesize).
  • Or, an flv movie of maximum 15 seconds (max 1,5 Mb in filesize).
  • We prefer swf or flv.
  • In case of swf, please make sure the file has a correct clickTag implemented.

    • billboard/masthead


    • 970x250 pixels
    • Maximum weight of 150 kb
    • Can be delivered as a gif, jpeg or swf file
    • See here a working example
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  • Please read these specs carefully, it includes guidelines and tips!
  • An effective sponsored header becomes a part of the website, ideally it is not a large banner
  • Flash and animation: subtle animation without flashes or operations which generate heavy CPU usage, no loops
  • Prevent the usage of large font types; height of used characters should be less than 100 pixels
  • User-initiated sound (on click) on/off

Website size File weight Logo Design template
100%nl 830x103 150Kb leave space for site logo and menu, see design template download
Adversus 1000x90 150Kb leave space for site logo, see design template download
Blogo 980x220 150Kb leave space for site logo, see design template download
Fail 1100x250 150Kb leave space for site logo, see design template download
Filmtotaal 990x150 150Kb no logo
Flabber 990x200 150Kb use the logo from the design template in your header download
Gamingonly 978x105 150Kb no logo
Girlstyle 980x250 150Kb no logo
Iphoneclub 960x217 150Kb leave space for site logo, see design template download
Jaggle 820x250 150Kb leave space for site logo, see design template download
Loodzwaar 1226x180 150Kb leave space for site logo, see design template download
Marketingfacts 962x119 150Kb leave space for site logo, see design template download
Modeblog 980x250 150Kb use the logo from the design template in your header download
Musicfrom 960x180 150Kb leave space for site logo, see design template download
Pinkbullets 760x225 150Kb leave space for site logo and menu, see design template download
PlaneetHS 940x256 150Kb leave space for site logo, see design template download
Retecool 990x200 150Kb leave space for site logo, see design template download
Skoften 1100x250 150Kb leave space for site logo and menu, see design template download
Vkmag 990x200 150Kb no logo
Voetbalzone 962x188 150Kb use the logo from the design template in your header download
We are Fashion 960x250 150Kb leave space for site logo and menu, see design template download

  • If you want us to, we will like to help you to create the sponsored header and share our learnings which are different for each campaign, website and its visitors
  • Adfactor can create your sponsored header. For further information, please contact Adfactor.
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flv preroll / postroll commercial


  • An flv, wmv, avi, mp4 or mov file either in a 16:9 (720x405 pixels) or 4:3 (720x540 pixels)
  • Length max. 15 seconds
  • These files will be resized by our traffic department, so please deliver in the best possible quality. 1500 Kbit/s video and 160 Kbit/s audio are a good standard.
  • To measure impressions and clicks, a tracking pixel and a clickcommand can be delivered
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  • 40x40 static gif, max 10Kb.
  • Title - 25 characters
  • Body text - 75 characters (2 lines)
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homepage takeover


  • Sponsored header according to the specs
  • High Quality wallpaper OR repeatable background icon for tiling in the background
  • With video in the take-over -> please send video as .wmv or .flv file
  • Or, when we create the homepage take-over:
  • High Quality artwork minimum 1920 px width (for example a large desktop wallpaper)
  • Seperate campaign title logo and preferrably fonttype
  • With video in the take-over -> please send video as .wmv or .flv file

  • We support Adrime Homepage Take Over templates, example Vkmag: ActionScript 2 or ActionScript 3
  • Example takeover
  • We provide templates for each website upon request
Return to index Adfactor and our publishers are very very flexible, please do not hesitate to contact us for alternative options.